Basically, this is the ability of a website to be used by people with disabilities, including visually impaired visitors using screen readers, hearing impaired visitors using no sound, color blind people, or those with other disabilities. A website with low accessibility is basically going to be impossible for those with disabilities to use. Accessibility is particularly important for sites providing information to those with disabilities (healthcare sites, government sites, etc.), though it is an important aspect to consider when designing any site.
The text a link uses to refer to your site. This can make a big difference in your site’s search engine results. See also: Backlink.
A portmanteau that combines “automatically” and “magically.” Generally, it refers to something that has a complex technical process that’s hidden from users, so that something almost appears to work by magic. If you think about it, many modern internet-based technologies could be classified as “automagical.”
The back end of a website is the part hidden from view of regular website visitors. The back end generally includes the information structure, applications, and the CMS controlling content on the site.
Backlinks are links from other sites back to your own. They’re sometimes also referred to as “trackbacks” (especially on blogs). Backlinks have a huge impact on your sites search rankings. Lots of backlinks from high-ranking sites can greatly improve your search engine results, especially if those links use keywords in their anchor text.