All image requests are processed by the Copyright and Productions Services section. Where requested, inquiries will be provided with a quote. The Museum reserves the right to refuse to licence any image or to limit any use of any licensed image. Where possible, all image requests are processed within four weeks. If necessary, the Museum may require proof of copyright permission prior to providing an image.
All image requests are subject to a $25 administration fee. All prices are in Australian dollars and do not include GST.
|First half hour||Free|
|Each hour thereafter (or part thereof on a minute pro-rata basis)||$150|
No charge unless image is required within four weeks, in which case fees are charged at $150 per hour (not including GST).
|Duplication of transparency (please note the NMA does not lend transparencies)|
|60mm x 70mm
60mm x 60mm
|5 inch x 4 inch (120mm x 100mm)||$45|
|Duplication of digital images|
|Electronic images, TIFF or JPEG. All images will be supplied at high resolution (normally 300dpi), other resolutions available on request.||$35|
|Prints (b&w and colour)|
|A5 (15.7cm x 22.4cm)||$30|
|A4 (22.4cm x 30.6cm)||$30|
|A3 (42cm x 30cm)||$40|
|CD - Where image is required to be supplied on CD.||$10|
For existing image(s) only with a 3 day turnaround time is charged at three times the above cost.
|Postage (within Australia)||$5|
|Postage (outside Australia)||$9|
|Email or web delivery||(no charge)|
Usage / licence fees
Non-exclusive licence granted.
1. Print media
|Books print run less than 10,000 (non-exclusive editorial rights)|
|size||¼ page||½ page||Full page||Cover|
|One country, one language||$40||$50||$60||$80|
|Australia and New Zealand||$55||$60||$80||$100|
|World rights (English)||$80||$90||$110||$150|
|World rights (all languages)||$90||$100||$120||$160|
|Books print run greater than 10,000 (non-exclusive editorial rights)|
|size||¼ page||½ page||Full page||Cover|
|One country, one language||$110||$120||$150||$200|
|Australia and New Zealand||$130||$150||$180||$220|
|World rights (English)||$180||$200||$240||$300|
|World rights (all languages)||$200||$230||$270||$350|
|Newspapers, periodicals and magazines (non-exclusive editorial rights)|
2. Brochures, leaflets and reports (includes publication in CD-ROM format)
(non-exclusive editorial rights)
3. Digital/ electronic
CD-ROM Publications (non-exclusive editorial rights).
Re-use of image in the Manual = an additional 25 per cent of fee.
Use on the CD cover = please see merchandise section
|One country, one language||$50||$100||$120||$140||$180|
|Australia and New Zealand||$60||$110||$150||$180||$200|
|World rights (English)||$70||$140||$170||$200||$240|
|World rights (all languages)||$80||$160||$200||$220||$280|
4. Web usage (all images for web usage will be delivered at 72 dpi)
|Licensing period||Up to 3 months||3-6 months||6-12 months||1-2 years|
The licence terms for eBook is one-off with world rights for a period of 3 years. The fee is $80 per image.
Merchandise includes calendars, diaries, greeting cards, postcards, postage stamps, telephone cards, produce packaging and labelling, CD, CD-ROM, cassette and album covers, place mats, posters and other decorative paper based merchandise, collectables (for example plates, mugs etc) and wallpaper / fabric design.
Licence for merchandise is negotiated on an individual basis but is generally 7-10 per cent of the recommended retail price acquitted for the whole production run at the time of signing the licence. For example, a mug that retails for $10 may pay $1 per mug. If the proposed production run is 500 then a payment of $500 is made on signing the licence.
Exhibition purposes entail inclusion of the image: in an exhibition as a graphic panel, in exhibition catalogues, in educational supplements, in audiovisual material on monitors and touchscreens in the exhibition, for promotional and review purposes of the exhibition and the requesting organisation (both electronic and printed media), and on the requesting organisation's website specifically for the promotion of the exhibition.
|Permanent exhibition purposes||$350|
|Temporary exhibition purposes||$150|
Fees are the same for either standard or non-standard television and film, regional or network TV (non-standard TV includes cable and satellite).
|Non-exclusive editorial broadcasting rights||Unlimited use|
|For 6 months||For up to 3 years|
|One country, one language||$70||$210|
|Australia and New Zealand||$100||$300|
9. Audiovisual (slides/overheads/films etc.)
|Category||Unlimited use for 2 years|
|In-house presentation (non-promotional)||$80|
|In-house film/video (non-promotional)||$140|
Summary guide to calculating image costs
|(according to scales)||$|
|Duplication of transparency|
|60mm x 70mm||$20||$|
|100mm x 125mm||$45||$|
|CD (700mb disk) (branded CD)||$10||$|
|Fee||(according to scales)||$|
|Postage (within Australia)||$5||$|
|Postage (outside Australia)||$9||$|
|Email or web||no charge|
NMA image fees discount and waiver policy
All fees are subject to negotiation and the NMA reserves the discretion to apply a discount or to waive a fee in relation to specific requests.
Organisations or individuals may request a discount or waiver of fees on the following basis:
Non-commercial use by:
- an educational institution for educational purposes
- cultural institutions for use in accordance with their founding legislation/mission statement
- non-profit or community organisation for use in accordance with their mission statement and financial hardship
- an individual experiencing hardship.
Non-commercial use is considered to be use that is undertaken on a not for profit basis and which will not return substantial revenue.